everything [ ] …
Except [ ].

a blog by new/day studio: culture × commerce insights for insiders and the curious.

Everything Women’s Sports … except throwing a fit.

U.S. women’s pro sports growth (2020–2025) beats men’s in revenue, ratings, participation & media. See why it’s surging and what’s next.

Everything Business Baddie … except GRWM.

Meet 20 diverse female founders reshaping beauty, tech, fashion & media—Canva, Glamnetic, Hija de tu Madre, Rare Beauty, rhode & more. Profiles & lessons.

Everything Showgirls … except Boring Barbies.

The Real Life of a Las Vegas Showgirl vs. Taylor Swift, Sabrina Carpenter, Tate McRae & Other Pop Stars

Everything TikTok Brands … except choreo.

The definitive guide to TikTok-era brands—SKIMS, Duolingo, e.l.f., Poppi, Liquid Death & more—with viral posts, follower stats, ROAS and revenue impact.

Everything Generational Communications … except brainrot.

What converts by generation—ranked channels for social, creators, podcasts, communities, SMS/push, email, OOH & experiential, plus quick tactics.